inLIFE AI Subscription Terms — Version 1.1

Effective date: 19 August 2026.

1. Who these terms are between

These terms are between inLIFE Design Ltd (company number 06400955), whose registered office is Hales Court, Stourbridge Road, Halesowen, England, B63 3TT (inLIFE, we, us) and the business identified at checkout (Client, you).

The service is supplied for business use only. The person accepting these terms confirms that they are authorised to bind the Client. Contact: info@inlife.co.uk.

2. The agreement

The agreement consists of the package, setup option and paid add-ons shown at checkout; these Subscription Terms; the accepted Fair Usage Policy; any written order expressly incorporated by both parties; and the Data Processing Schedule in section 19. A mutually signed order takes priority, followed by these Terms, the checkout description and the Fair Usage Policy.

Before an online order is placed, the portal shows the selected package, price, setup choice, minimum term and links to documents that can be stored or printed. The Client can correct the selection before continuing to Stripe. An order is accepted when Stripe confirms payment and inLIFE sends or displays confirmation. inLIFE keeps an electronic record of the accepted versions and order. The agreement is offered in English.

3. Service

inLIFE provides the hosted inLIFE AI Marketing Assistant features included in the selected package. Depending on the package and configuration, these may include Website Chat, Business Assistant, reporting connections, Content Studio, IRIS, scheduled alerts and Competitor Watch. Where included in the selected package and supported by the connected third-party account, approved Content Studio articles may also be shared to Facebook, Instagram and Google Business Profile.

Features depend on information, permissions and third-party accounts supplied or authorised by the Client. Beta, preview or roadmap features are not contracted unless the order expressly says otherwise.

4. Setup

Self-service setup is included. The Client follows the portal checklist and is responsible for selecting the correct websites, properties, accounts, events and publishing destinations.

If purchased, inLIFE Assisted Setup includes building and checking the initial Business Brain; configuring Website Chat and lead delivery; connecting and checking Google Analytics and Search Console; configuring agreed website contact events; connecting Facebook and Instagram where supported; connecting WordPress; configuring Competitor Watch; connecting Google Business Profile where eligible and approved; testing the agreed setup; and one short client session for required Google or Meta authorisation.

Assisted Setup is a one-off service, not ongoing account administration. The Client must supply accurate information and complete authorisations promptly. Delays caused by missing access, information or third-party approval extend the setup timetable reasonably and do not pause subscription fees after activation.

5. Client accounts and authorised users

The Client is responsible for its users, account security and keeping contact and administrator details current. Sign-in credentials must not be shared. The Client must promptly remove users who should no longer have access and tell inLIFE about suspected unauthorised access.

The Client must only connect accounts, websites and data it is authorised to use. Extra users do not create extra usage allowances.

6. Client content and instructions

The Client is responsible for the legality, accuracy and rights clearance of its instructions, Business Brain information, images, branding, customer data and other material. The Client grants inLIFE a non-exclusive licence to host, copy, transform and transmit that material only as needed to provide, secure and support the service.

The Client must review important factual, legal, financial, medical, regulatory or reputational content before relying on or publishing it. It must not instruct the service to create unlawful, deceptive, infringing or harmful material.

7. AI outputs and automated actions

AI output can be incomplete or incorrect. inLIFE does not promise that output is unique, error-free or suitable for a particular purpose. The service does not provide legal, financial, medical or other regulated professional advice.

Search rankings, traffic, social reach, enquiries and sales are affected by factors outside inLIFE’s control and are not guaranteed.

Where the portal requires approval for publishing, scheduling, social posting or another external action, the Client is responsible for checking the exact version, destination and timing. Standing automation settings authorise only the bounded actions clearly described by those settings and can be withdrawn for future actions.

8. Third-party services

Google, Meta, WordPress, Stripe, OpenAI, stock-image services and other connected services are supplied by their respective providers under separate terms. The Client remains responsible for its third-party accounts and charges.

inLIFE is not responsible for a third-party service changing, limiting or withdrawing an API, permission, metric or feature. Where practical, inLIFE will explain the effect and use reasonable efforts to restore or replace an affected connection, but does not guarantee continued third-party availability.

9. Fees, VAT and payment

Prices exclude VAT unless expressly stated otherwise. The monthly package and recurring add-ons are billed in advance through Stripe. Assisted Setup is charged once at checkout. The checkout page shows the amount and payment methods before payment is confirmed.

The Client authorises recurring collection of the agreed monthly fees. No usage overage is charged without express approval. Add-ons requested during a billing period may be charged immediately and renew with the main subscription, with any proration shown before confirmation.

If payment fails, the Client must provide a valid payment method promptly. Subject to applicable law, inLIFE may claim statutory interest and recovery costs on overdue business debts.

10. Initial term, renewal and cancellation

The subscription has a three-month initial term beginning when the paid subscription is activated. It then continues monthly.

The Client can request cancellation in the portal. A request during the initial term takes effect at the end of that term. A later request takes effect at the end of the current paid billing period. Access and ordinary fees continue until that date, which the portal displays before confirmation.

Fees already paid are non-refundable except where required by law or expressly agreed. Monthly article and usage allowances expire and do not carry forward. Cancelling does not remove liability for amounts already due.

11. Suspension and acceptable use

inLIFE may proportionately restrict or suspend affected access where reasonably necessary to protect the service, a Client, a third party or personal data; respond to suspected unlawful use or a security incident; enforce the Fair Usage Policy; or address overdue payment after reasonable notice where practicable.

inLIFE will explain the reason unless law or security prevents this. Serious or repeated breach may lead to termination under section 12.

12. Termination for breach

Either party may terminate immediately by written notice if the other commits a material breach that cannot be remedied, or fails to remedy a remediable material breach within 14 days after written notice. Either may terminate if the other becomes insolvent or ceases business, subject to applicable insolvency law.

On termination, access ends on the effective date. Provisions intended to survive, including payment, confidentiality, intellectual property, data protection, liability and general provisions, continue.

13. Service operation and support

inLIFE will provide the service with reasonable care and skill and use reasonable security and operational measures. Planned maintenance, urgent security work, internet failure and third-party outages may affect availability. Unless a separate signed service level is agreed, there is no guaranteed uptime or response time.

Support and fault reports can be submitted through the portal or to info@inlife.co.uk.

14. Intellectual property

Each party keeps intellectual property it owned before the agreement. inLIFE owns the platform, software, prompts, workflows, designs, documentation, generic know-how and service improvements. The Client owns its content and business data.

Subject to payment and these terms, inLIFE grants the Client a limited, non-exclusive, non-transferable right during the subscription to use the service for its internal business and approved website interactions. The Client must not copy, resell, reverse engineer, circumvent limits or use the service to build a competing product except where a restriction is prohibited by law.

As between the parties, the Client owns final Client-specific article text and other deliverables created for it once relevant fees are paid, excluding inLIFE technology and third-party material. Third-party images remain subject to their licences. AI output may not qualify for exclusive rights and similar output may be produced for others.

15. Confidentiality

Each party must protect the other’s non-public business, technical and commercial information with reasonable care and use it only for the agreement. This does not cover information already lawfully known, independently developed, publicly available without breach or lawfully received from another source. Required legal disclosure is permitted where notice is given when lawful.

16. Data protection

Each party must comply with applicable UK data protection law. The Client is normally controller and inLIFE processor for personal data submitted through Website Chat or processed from connected Client systems on the Client’s behalf. Section 19 applies to that processing.

inLIFE acts as an independent controller for its own account administration, billing, service communications, fraud prevention, security logs and legal compliance. Those activities are described in inLIFE’s privacy information.

17. Liability

Nothing excludes or limits liability that cannot lawfully be excluded, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation.

Subject to that, neither party is liable for indirect or consequential loss, or loss of profit, revenue, anticipated savings, goodwill or business opportunity. inLIFE is not liable for loss caused by inaccurate Client material, an unauthorised Client instruction, failure to review AI output, or a third-party service outside inLIFE’s reasonable control.

Subject to the first paragraph, each party’s total aggregate liability arising from the agreement in any 12-month period is limited to the fees paid or payable by the Client under the agreement in that period.

18. General

Neither party is liable for delay caused by events beyond its reasonable control, but must take reasonable steps to reduce the effect. Neither may assign the agreement without the other’s consent, not to be unreasonably withheld, except that inLIFE may assign it as part of a genuine business sale or reorganisation on notice.

The agreement does not create a partnership, agency or employment relationship. No third party may enforce it under the Contracts (Rights of Third Parties) Act

1. Failure to enforce a right is not a waiver. If a provision is invalid, it will be adjusted or removed only as necessary and the rest remains in force.

Notices about breach or termination must be sent by email to the address shown in the portal and to info@inlife.co.uk, and are treated as received on the next business day unless a delivery failure is received.

The agreement and any non-contractual dispute are governed by the law of England and Wales. The courts of England and Wales have exclusive jurisdiction.

19. Data Processing Schedule

19.1 Roles and instructions

For Client Personal Data, the Client is controller and inLIFE is processor. inLIFE will process it only on documented instructions in the agreement and configured service, unless UK law requires otherwise. If law permits, inLIFE will tell the Client before required processing and will immediately inform the Client if an instruction appears to infringe data protection law.

19.2 Processing details

• Subject matter: provision, security and support of the inLIFE AI Marketing Assistant and configured integrations.
• Duration: the subscription plus the limited backup, security and deletion period described below.
• Nature and purpose: collection, hosting, retrieval, analysis, generation, transmission, support, backup and deletion needed for configured chat, lead, reporting, content and alert functions.
• Data subjects: Client staff and users; website visitors, prospects and customers; people represented in connected marketing, analytics, social, review, ecommerce or content systems.
• Personal data: identity and business contact details; portal account data; chat messages and enquiries; IP-derived security evidence; website and campaign interaction data; connected account identifiers and authorised content; order or enquiry information where configured. Special-category or criminal-offence data is not intentionally required and must not be submitted unless separately agreed with appropriate safeguards.

19.3 Processor commitments

inLIFE will:

1. ensure authorised personnel have confidentiality obligations;
2. maintain appropriate technical and organisational measures, including tenant isolation, access controls, encrypted connector credentials, protected backups, logging and vulnerability management;
3. assist the Client, taking account of the processing, with data subject requests, security duties, breach notification, impact assessments and regulator consultation where reasonably required;
4. notify the Client without undue delay after becoming aware of a personal data breach affecting Client Personal Data;
5. provide information reasonably necessary to demonstrate compliance and allow proportionate audits no more than annually unless an incident or regulator reasonably requires more, subject to security, confidentiality and reasonable notice; and
6. at termination, delete or return Client Personal Data at the Client’s choice, unless law requires retention. Protected backups remain isolated from ordinary use and are deleted through the normal backup cycle.

19.4 Sub-processors and transfers

The Client gives general written authorisation for sub-processors needed for hosting, AI, communications, monitoring, payment and connected-service functions. inLIFE will maintain a current list and give reasonable advance notice of a material new sub-processor, allowing objection on reasonable data-protection grounds. If a valid objection cannot be resolved, the affected feature or agreement may end without penalty for the unused future period.

inLIFE will impose materially equivalent duties on sub-processors and remains responsible for their processing under this schedule. Where Client Personal Data is transferred outside the UK, inLIFE will use a lawful transfer mechanism and supplementary measures where required.

19.5 Client duties

The Client must have a lawful basis and provide required privacy information for the personal data and instructions it supplies. It is responsible for deciding whether the service is appropriate, configuring retention and permissions, responding to data subjects as controller, and avoiding unnecessary or prohibited sensitive data.